Leading Innovation: 5 Steps to Monetising Ideas for Business Growth
Leading Innovation reveals the innovation secrets of senior executives from some of the biggest business names in Australia including Telstra, Origin and CSIRO. This step-by-step book outlines proven strategies for solving critical business problems and monetising ideas - for growth and sustainability.
This book makes innovation truly accessible. Readers are taken on a journey through customer engagement, business model examination, talent management and design thinking.
This is a handy companion guide for any leader who wants to make a lasting impact. Transform your corporate, medium sized business or government department using the 5 step method:
RISK - RELATE - RESONATE - RESOURCE - REVOLUTIONISE