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The Secrets To A Successful Sales Operation In A Private Equity Backed Business: The Definitive Guide Based On Over 200 Companies From Virtually All Sectors

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For Private Equity Investors and Operational Partners in private equity firms, this book serves as the definitive guide to sales operations improvement. It is not about sharing knowledge of selling, but about how to apply best practice on a day to day basis across the portfolio. The first sales operations book written specifically for the UK PE mid-market, ‘The Secrets To A Successful Sales Operation In A Private Equity Backed Business’ shows you: - How to make the most of the sales potential in the investment opportunity and implement the action to deliver it on day one of the typical 100 day plan - Proven strategies to overcome the key sales issues in private equity investments, when revenues are off-plan - A model for what “good” actually looks like, and how you can achieve it (and keep it!) Author and leading expert in sales operations, Graeme Hall, shares his renowned ‘3 Cs Methodology’, expertise and templates, used by half of the UK’s mid-market private equity firms, who typically see an increase in revenue of 25% using this approach. If you want a clear and focussed Sales Policy to increase sales revenues, improve sold margins, sustain increased levels of sales activity, improve accuracy of forecasting, improve retention and penetration of key accounts, and build the high performing sales resource to deliver it, then this is the book to choose. “Practicable and highly relevant.” Flor Kassai, Partner, Inflexion Private Equity Partners “We saw the sales team’s productivity and results improve by 50%. The Sales Blueprint approach is refreshing, very informative and most importantly, it delivers.” Chris Hurley, Co-Chief Executive Officer, LDC

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